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Nick, thanks for checking out Normal Sport. We share an ethos of caring deeply about making something quality and would love to work together in the future. You can email me right here if you ever want to chat.
Past and present Normal Sport sponsors:
Vision for Partners
Your brand is amplified to our followers with unique writing and messaging.
Your story is told in creative ways through custom illustrations and native ads.
Your business receives 360-degree exposure for your brand across newsletter, audio/video and social media.
Reach
The numbers behind Normal Sport's fanbase.
Newsletter
- 2.5m total newsletter sends
- 17k+ subscribers
- 68% open rate (industry = ~40%)
- 105% avg. annual growth
- 1.7m total annual impressions
- Ad examples: standard | custom | presenting
Podcast
- Launched Sept. 2025
- 25k downloads across first 25 episodes
- Ad examples: standard | presenting
Social
- 200k+ followers across platforms
- 285m+ social impressions annually
- ~$40-$45 approximate CPM across newsletter & social
- Ad example: standard
Our Audience
Age
45%
35-44
24%
25-34
16%
45-54
13%
55+
Job Status
58%
Individual contributor
42%
Executive / decision maker
Income
31%
$150k-250k
27%
$250k-500k
18%
$100k-250k
12%
$50k-100k
8%
$500k-1m
Golf Budget
26%
$1,000-2,500
22%
$500-1,000
19%
$2,500-5,000
15%
$250-500
13%
$5,000+
Our subscribers work at companies like:
