Happy pumpkin pie with your coffee day to all who celebrate.
An actual short one today because your attention is being divided 1,000 different ways, and I am more rapt than I care to admit about this ridiculous Lane Kiffin decision.
Four quick things. Let’s go.
1. If you haven’t become a Normal Club member, we’re running a 40 percent off sale today for first-time members, but we only have 50 spots available.
So that’s 50 new members at ~$50 each, but once those 50 spots fill up, the price will go back up to $82. You can use the code NSBLACKFRIDAY at checkout to grab one of the spots for $50.
Why should you join the Normal Club?
What do Normal Club members get that others don’t?
What tremendous questions. I’m so glad you asked. Here’s a non-exhaustive list.
30 percent off all merch from the pro shop this weekend (and 15 percent off all year).
All major championship content all year (no paywall).
Free entry into our major contests (we gave away $11K to members this year).
Updates on how our business is doing from me (Kyle) since you are invested.
Deep discounts from our sponsors for their products (coming 2026).
Free digital version of any books we write (coming 2026).
The (hopefully) joy of supporting our business, keeping so much of our content free and allowing us to take on new projects.
And to reiterate the first point above …
2. Our Black Friday sale is 30 percent off (!!) from now through Monday on all pro shop merchandise for Normal Club members (another reason to join the club above!).
This is (and will be) our biggest sale of the year, and the discount is automatically applied for members if you’re signed in on the site.
Not a Normal Club member? No worries, we have something for you as well: Everyone gets free shipping applied automatically on all orders through Monday.
3. If you’re looking for merch recommendations, my four favorites are as follows …
This yellow Norman shirt
Green and yellow rope hat
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4. A friendly reminder that we aren’t the only business running a sweet Black Friday sale. Meridian Putters is offering 35 percent off their in-stock putters right here.
Get a putter. Get a hoodie. You will regret neither.
Happy Thanksgiving weekend, and thank you as always for your support.
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